Ancestry and Executive Joins Outdoorsy to Lead Product as Company Experiences Fast Growth

SAN FRANCISCO, Sept. 28, 2017 () — Today, Outdoorsy, the largest and most-trusted peer-to-peer RV rental marketplace, announced the hire of Colin Gardiner to the role of Chief Product Officer. Gardiner will lead Outdoorsy’s product teams across user experience, product strategy, affiliate programs and data science as the company expands its platform to a global audience. 

Gardiner recently served as Vice President of Product and Analytics at Tripping where he architected and led the rapid growth of the company’s product and marketing strategies, leading the teams across product, user experience,  analytics, and growth.

Before, Gardiner was the Senior Product Manager at, the global leader in family history and consumer genomics, where he led product and development teams focused on customer acquisition and conversion optimization as well as building out Ancestry’s marketing infrastructure, SEO and user sharing products. Prior to his successful career in tech start-ups Gardiner was a microeconomics economist and researcher at the Federal Reserve Bank of San Francisco.

“I’m looking forward to developing Outdoorsy’s next-generation outdoor travel marketplace by adding new data and functionality to help connect the over 35 million people looking for great outdoor travel experiences. Building a global community that also provides financial benefits that transform the lives of over 16 million RV owners is very exciting to me,” Gardiner said.

With Gardiner’s hire, Outdoorsy will create an innovative customer-first product experience that will make RV travel accessible to retirees and millennials alike.

Jeff Cavins, Outdoorsy CEO commented “We’re powering the digital revolution in outdoor travel and we share a passion for delighting customers with our products and user experience. In the midst of our rapid growth, with millions of dollars per month in transactions, we are even more committed to a customer first, product roadmap and having Gardiner on board, we could not be more excited about what lies ahead.”

The hiring announcement today represents Outdoorsy’s latest move in establishing its presence into the global outdoor recreational space, and comes on the heels of the launch of the company’s real-time GPS tracking and reporting product called GPSPro.

If you are a rock star programmer and you want to use your talents to create value and change the world of outdoor travel, visit Outdoorsy’s about us page.

About Outdoorsy:

Outdoorsy is the largest and most trusted RV rental marketplace. We’re mobilizing the 16 million idle RVs around the world, ensuring everyone has the access, choice and opportunity to safely enjoy outdoor recreational vehicle travel. We’re empowering RV owners to realize life-changing financial benefits. For more information please visit and come along for the ride on Outdoorsy’s unique RV-loving Never Idle Travel Journal.

Media Contact

 Jennifer Young, CMO


[email protected]

(415) 837-3251

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About the Author: Bob Cooper

Bob Cooper is Canadian Business Tribune''s senior editor. He is also a nationally syndicated newspaper columnist and a bestselling author. He lives in London Ontario and covers the intersection of money, politics and finance. He appears periodically on national television shows and has been published in (among others) The National Post, Politico, The Atlantic, Harper’s,, Vice and He also has served as a journalist and consultant on documentaries for CBC and Global News . In 2014, he was the winner of the Society of American Business Editors and Writers' investigative journalism award, and the winner of the Izzy Award for Journalism from Ithaca College's Park Center for Independent Media. He was also a finalist for UCLA's Gerald R. Loeb Award and Syracuse University's Mirror Award. Before becoming a journalist in 2006, Sirota worked in Washington for, among others, U.S. Rep. Bernie Sanders, the U.S. House Appropriations Committee Minority Staff and the Center for American Progress.